British American Tobacco (BAT) Kenya is facing a Sh4.5 billion constitutional petition over the marketing of its VELO nicotine pouches, with petitioners accusing the tobacco company of breaching Kenya's tobacco control laws through a campaign they claim targeted young consumers.
The case, filed before the Constitutional and Human Rights Division of the High Court, seeks Sh1.5 billion to establish a public health fund for nicotine addiction treatment, tobacco cessation programmes and public awareness campaigns. The petitioners are also seeking Sh3 billion in punitive damages against BAT Kenya.…
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