Lead image for Spotify to introduce label for Artificial Intelligence generated music.
Spotify is introducing a new feature that will highlight if an artist has been generated by artificial intelligence (AI).
The streaming service says the AI Persona badge, which will start appearing on some profiles from mid-September, will flag to listeners if an "artist's identity may be AI-generated and does not represent a real person".
The changes are being introduced to give users "more transparency" about what they're hearing, Spotify says.
It comes after some music fans made it "clear" to the streamer they don't like seeing a profile that seems to be a human, to then realise it's AI-generated.
AI-generated music has long been a concern for fans and artists.
Musician Alex Winn tells BBC Newsbeat he thinks the incoming feature is a "really good thing".
"It almost separates the people who have created music properly from the people just using AI," says guitarist Winn, who plays in the North East band Swindled.
The musician feels people want to "connect emotionally with music" and he thinks "AI can't really do that".